Wheel building is one of our favourite jobs. As well as being rewarding work to get the wheel true and strong, it’s satisfying to figure out the best combination of parts and best set-up for a particular customer. As well as the rims and hubs, the spokes and nipples are important things to think about, and choosing the right ones will make a real difference to the reliability of the wheel and how well suited it is to its intended use. Being able to tailor all of these choices to a particular rider is what puts custom wheels ahead in the hand-built vs factory-built debate.
